Tag Archives: crowd control

Get Ready For Your Black Friday Crowds

CrowdControlExperts.com offers a full line of crowd control, stanchions, and queue management products that seamlessly integrate with each other and your existing store fixtures. We also offer our expertise in creating a unique solution for your needs. We have helped specialty retailers, big box retailers, chain stores and other retail outlets engage, entertain and educate customers while improving the efficiency and profitability of their retail queues. We have the expertise to help you:

1) Adequately prepare for Black Friday sales crowds
2) Enhance the customer experience
3) Reduce customers passing up long check-out lines, avoiding lost sales
4) Manage the psychological aspects of queuing to reduce perceived wait time
5) Increase impulse buys and margins
6) Manage line flow to reduce actual customer wait time and improve productivity
7) Improve use of retail floor space with in-line merchandising and single-line queue solutions
8) Develop customer-centric, revenue-driven store layout solutions

We are a one-stop resource for crowd control, stanchions, public guidance and queue management solutions. Most products are in-stock and ready-to-ship. Whether you need in-line merchandising solutions, electronic queue management systems, directional and promotional signage systems, retractable belt stanchions or traditional post and rope stanchions we have a high-quality, value-priced product designed with you in mind.

For more information on any of our products or to help you develop a plan, contact www.CrowdControlExperts.com at 631-367-2005

Crowd Control Strategies for the Retail Holiday Season

Crowd Control Strategies for the Retail Holiday Season

As the retail holiday season approaches, we take this time to republish our popular piece regarding Crowd Control Strategies for the Retail Holiday Shopping Season:

Since Black Friday has become the shopping “Superbowl” for retailers, their need to attract large crowds has increased over the last five years. With this, has come a lack of preparation to control the throngs of people gathering before stores open, leading to horrific accidents and deaths as crowds stampede the doors to take advantage of the advertised sales. New crowd control strategies need to be implemented by retailers as these events get larger.

And we are not just talking about Black Friday events. As large crowds have shown us in the past, this now includes events like a new cell phone model introduced by Apple, where crowds of people camp out over night to be the first in line, or a special promotion to generate foot traffic through the store. The recent crowds gathered for these events dictate a new focus needs to be taken on crowd control by retailers, not just in the store, but outside the store prior to opening.

Today, many businesses are currently implementing crowd control lines and queues at the checkout counter. These queues organize customers into lines that control the orderly checkout for sale merchandise and the exiting from the store. Now, stores need to focus on pre-sales opening crowds.

Here are some strategies to help you…

  • Create properly identified barricade areas and lines away from the store doors. Use stanchions or steel barricades to mark off queuing areas. Properly mark off these areas so arriving customers know where to line up. Make sure this queue is set up away from your entry point and does not block your exit from the store.
  • When lines grow, make sure you have the proper number of employees and security personnel directing arriving customers into a queue. Security guards should be staffed outside in the parking lots hours before the store opens for large sales to organize and manage growing crowds.
  • Security should be staffed inside the store as well to provide support for large crowds once the store opens.
  • Control your crowds early…for instance, 10 hours ahead of a 5 a.m. opening, hand out tickets or bracelets to get in the store.
  • Closer to opening time, give out a limited number of vouchers for specific specials. Customers who don’t get a voucher may leave, thus thinning out your opening crowds. Or you can offer them a second set of vouchers to come back the next day, thus spreading out your crowds over several days.
  • Once shoppers start entering the store, only allow a certain number of shoppers into the store at one time, allowing an orderly flow of people into the store and managing your in-store crowds.
  • Make sure proper queues are set up in-store and clearly marked to manage your checkout process and keep the customers moving out of your store in an orderly fashion.
  • Hiring off-duty police officers for big sales in recommended. Make sure you have notified your local police precinct that you expect a large crowd ahead of time.
  • For more information or to help you develop a plan, contact www.CrowdControlExperts.com at 631-367-2005

    High Quality Branding and Effective Crowd Control for the Entertainment Industry

    At entertainment complexes, stadiums, casinos and other facilities in which large crowds gather, crowd control is key. CrowdControlExperts.com offers a wide selection of crowd control systems and products that provide optimal solutions for directing crowds and easing congestion in an orderly, efficient manner. Retractable belt stanchions are the most cost effective economical solution to meeting large crowd control needs. And to improve branding and messaging, products can be customized with attractive finishes and branding logos or messages that relate to your theme.

    For lobbies, hallways and other areas, high quality Post and Rope stanchions are durable enough to stand up to anxious customers while displaying a high end theme for those who are waiting. Our inventory of lobby equipment and a wide variety of signage, from stand-alone bulletin holders and post top signage to 6’ tall signposts that stand above the crowd, are the optimal solutions for building crowds. CrowdControlExperts.com also offers quick shipping for those last minute needs you may have overlooked.

    Buy Made in America and Support the Economy

    We are proud to offer many products including our plastic stanchions & chain and our retractable belt stanchions that are manufactured here in America. We hope you will shop our Made in the USA products and support our economy. Just look at the plastics economy to see why you should buy our plastic stanchions and chain:

    • The plastics industry is the third largest manufacturing industry in the United States, providing significantly to the nation’s economy.
    • The U.S. plastics industry employs more than 1 million workers.
    • The U.S. plastics industry creates $327 billion in annual shipments.
    • There are nearly 18,500 plastics facilities in the United States.
    • The plastics industry has a presence in every state.
    • Since 1980, U.S. plastics industry shipments have grown 3.4 percent per year.
    • Over the past 26 years, productivity in plastics manufacturing has grown 2.3 percent per year, which is faster than productivity growth for manufacturing as a whole.

    The above information came from the SPI Plastics Data Source, which also includes individual state data.

    At CrowdControlExperts.com, we offer a large selection of American made plastic products to choose from, including stanchions, chain, sign adapters, accessories and more. On America’s birthday this 4th of July, support your American manufacturers.

    Sign Posts and Frames

    Our large selection of crowd control retractable belt signs, queuing post signs, and signage systems ensure the perfect signage solution to meet your unique needs. From simple post-top signage to stunning 28″ x 22″ poster size signs we have a solution to direct people moving in, through, and out of your facility in a safe and orderly manner. These signs fit directly on top of your existing stanchions and posts. If branding and advertising is an important element of your business strategy, we have a variety of solutions for stand-alone systems or opportunities to promote right in your queue, leveraging existing floor space.

    We carry an exclusive line of sign frames that mount right on top of crowd control retractable posts and rope posts. These frames can come with radius corners, eliminating sharp edges near your customers. Each frame can accept standard or custom sign inserts or can come with twin clear acrylic panels designed to accept regular paper media.

    Our elegant sign stands come in a variety of designs featuring unique scroll shapes to simpler, more standard designs. We also offer wall mounted sign frames, changeable letter displays and menu display frames. Each frame can include twin clear acrylic panels designed to accept regular paper media, allowing you to quickly change signs by printing them out frequently on your computer.

    We offer a wide selection of standard sign panels that provide an easy means of communicating with your customers and fit in all our sign frames. With our rapid in-house sign making capabilities, your custom message or graphics are just a phone call away.